Substack Revenue Calculator
Paid Subscriber Income
Calculate revenue from Substack paid subscriptions
%
$
Formula
Net Revenue = (Free Subs × Conversion%) × Monthly Price × 0.87 (after fees)
Frequently Asked Questions
How much does Substack take?
Substack charges 10% of paid subscription revenue plus Stripe payment processing fees (~2.9% + $0.30 per transaction). On $1,000 gross monthly revenue, you net approximately $870 after all fees.
What's a realistic Substack income?
With 1,000 free subscribers at 5% conversion ($7/mo): ~$315/month net. With 10,000 free subscribers at 5% conversion: ~$3,150/month. Top Substacks with 50,000+ subscribers earn $50,000–$500,000/year.
Should I use Substack or Ghost or Beehiiv?
Substack (10% fee) is best for discovery and starting out. Ghost ($9–$99/mo flat) and Beehiiv ($42–$99/mo) become cheaper at scale. At $5,000/mo revenue, Ghost/Beehiiv save ~$450/mo vs Substack's 10% cut.
You may also need
$
Newsletter Sponsorship Rate Calculator
Calculate newsletter sponsorship pricing based on subscribers, open rate, and niche. Set competitive CPM rates for email ad placements.
Finance$
Online Course Pricing Calculator
Calculate optimal pricing for your online course. Estimate revenue from different price points, conversion rates, and audience sizes.
Finance$
Membership Site Revenue Calculator
Calculate recurring revenue from Patreon, Ko-fi, Memberful, or custom membership sites. Model growth and churn for subscription income.
Finance